The secret to the perfect fit of a PrimaDonna bra is hidden inside.
For more than 100 years, the passion and craftsmanship of the PrimaDonna team has been passed on from generation to generation in Belgium.
The result of their passionate search for the perfect fit is fashionable lingerie with its genius hidden inside, that will guarantee you an unsurpassed wearing comfort and a superior support for your larger cup size.
A PrimaDonna bra contains at least 45 components and can be available in up to 69 different sizes. The perfect fit and support in every size is therefore a matter of millimeters, meticulously calculated by PrimaDonna's team of designers, pattern makers and material engineers.
Every new PrimaDonna bra design is tested and worn by a test panel of women with different cup sizes and body types, many of them colleagues, in their everyday activities.
It takes PrimaDonna 18 months, from the first sketch from designers, to the moment you can try on that bra in the fitting room and feel its perfect fit on your body. 18 months during which your bra is tested, studied and perfected. So we can guarantee you that amazing fitting room experience.
"Because your cup size should not keep you from wearing whatever lingerie style you want."